Latex foam contours to the shape of your body, providing healthy pressure free support as you shift sleep positions throughout the night. Latex foam also absorbs movement, so if you sleep with a partner, you're not likely to be disturbed by their tossing and turning.

Compared to Memory Foam, which is a relatively slow-response foam, Latex Foam is a very quick-response foam. (Response time refers to the length of time it takes compressed foam to return to its original state.) Latex foam feels “springier” and responds very rapidly. It will spring back to its original shape immediately after removing the applied pressure. Memory foam is a "slow response" foam. It "remembers" your shape after you remove the applied pressure.

Latex foam is not temperature sensitive, while memory foam responds differently as the temperature varies. Latex made from natural rubber will also have natural anti-microbial properties. It is dust-mite resistant and hypoallergenic, making a latex foam mattress perfect for allergy sufferers.