Boyd Flotation has been the waterbed industry leader since 1977, when Denny Boyd opened his first waterbed store in Columbia, MO. Since then Boyd Flotation has led the industry in innovation and design. As hardside waterbeds began to decline in popularity Boyd introduced the convenient softside waterbed mattresses. They look and feel like a standard mattress, but use water for support. The water filled tubes or bladder are held in place by a perimeter of support foam and zipped inside a quilted cover. A softside waterbed will fit your existing bedroom furniture and uses regular sheets.